The Ventana New Media Engine™ (NME) is a combination of technologies and processes that allow strategic delivery of corporate communications. It allows companies to leverage press releases, articles, blogs, audio/video podcasts for content-driven search engine optimization. This translates into expansive coverage of outbound communications for increased Internet visibility.
With the Ventana NME, content is pushed through high credibility, high traffic and content-relevant new media sites, driven by the viral adoption of the content. This content receives visibility on the Internet’s most influential social communities to promote the viral spread and awareness of information without editorial filters for direct and rapid consumption. The information is highly targeted as it is accessed based on keyword input by parties interested in the content. Users of the Ventana New Media Engine have vastly greater control over message and audience targeting to significantly improve corporate branding, product/service awareness, website traffic and community building. The communities accessed and built through the new media engine can also be harnessed as a valuable lead generation tool. As viral content is pushed through this system it delivers impressive results that greatly expand corporate presence and increase awareness among prospects, customers, partners and others. For more information contact Joe Austin, firstname.lastname@example.org .