Social/New Media
Areas of focus: Storage | Cloud and virtualization | Information management | Mobile/wireless
Today’s dynamic information exchange is exploding with new channels of social interaction and fast-moving content across the Web. The opportunity for expanding your Web presence and increasing SEO rankings through new and social media is endless – and mind boggling.
Ventana delivers a proprietary, patent-pending solution for harnessing the myriad of social networks, news communities, blogs, microsites, audio/video distributors and more, for greater business value.
We assist our clients in building new and social media strategies, SEO keyword optimization and organic keyword building, lead generation and viral community building, and then use the appropriate analytics to benchmark and measure campaign results.
The Ventana New Media Engine™ (NME) is a combination of technologies and processes that allow strategic delivery of corporate communications. It allows companies to leverage press releases, articles, blogs, audio/video podcasts for content-driven search engine optimization. This translates into expansive coverage of outbound communications for increased Internet visibility.
With the Ventana NME, content is pushed through high credibility, high traffic and content-relevant new media sites, driven by the viral adoption of the content. This content receives visibility on the Internet’s most influential social communities to promote the viral spread and awareness of information without editorial filters for direct and rapid consumption. The information is highly targeted as it is accessed based on keyword input by parties interested in the content. Users of the Ventana New Media Engine have vastly greater control over message and audience targeting to significantly improve corporate branding, product/service awareness, website traffic and community building. The communities accessed and built through the new media engine can also be harnessed as a valuable lead generation tool. As viral content is pushed through this system it delivers impressive results that greatly expand corporate presence and increase awareness among prospects, customers, partners and others. For more information contact Joe Austin.





